south africa e-commerce

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south africa e-commerce

How consumers research and purchase products in Egypt and South Africa

September 17, 2012 ♦ Comments Off

Google’s Consumer Barometer suggests e-commerce has yet to realize its economic potential in Egypt and South Africa.

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oAfrica is a showcase of the dynamic African digital landscape. We addresse a variety of aspects of African Internet connectivity with an understanding that every nation has different tools and ideologies to utilize. Although every African citizen may not have the chance to access the Internet for years to come, African digital opportunities are rapidly expanding. We do our best to objectively share those stories.

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